Increasing in popularity among big box chains is retail-ready packaging (RRP). A retail-ready package refers to secondary packaging that is branded appropriately to be able to move to retail shelves in a quick, “one touch” movement. RRP should be intentionally designed to self-contain individually packaged products, this eliminates the need for stock workers to unpack and individually display each product. This comes as a huge advantage to the big box retailers like Walmart or Kroger, because it reduces labor by cutting out the need for workers to unpack or hang individually packaged items. Effort is reduced to five simple phases: pack, ship, stock, display, shop.
For the manufacturers or co-packers packaging the product, the challenge of retail ready packaging is having the corrugate case function as both a shipping case and display piece. Considerations here would be having product flavor and count information, SKUs, barcodes, lot codes and expiration dates visible while creating a package that is appealing to consumers on a marketing level. Making the switch to RRP may be an investment, but it has been proven to pay off in terms of keeping good relationships with big box retailers like Walmart. Simply put: If you make your product easy to stock, retailers will continue to stock it again and again.
The key characteristics of retail-ready packaging are:
Changes in the market are directly influencing the rise manufacturers are seeing in the demand for RRP. As larger chains begin to open smaller, neighborhood stores with fewer employees, the speed in which products can get to shelves grows in importance. The Millennial generation is also waiting until later in life to begin having a family, so smaller portioned packaging continues to be purchased far more often. Millennials are also drivers of online grocery shopping fulfillment. Well-implemented retail-ready packaging makes it easier for the warehouse staff fulfilling the online orders to quickly identify and select the correct items to ship out.
For these reasons and many others, retail-ready packaging is a strategy for retailers to boost sales. In order to move more product, this means your packaging production will have to appease retail distributors while still meeting coding and labeling requirements for consumers and traceability. Our experts can help you strategize your operations around this RRP trend. Reach out to us today to discuss what we’re seeing in the retail market and how we can partner with you to make a retail-ready packaging strategy a profitable endeavor for your company.
What: The US food industry is the leader for flexible packaging with the market continuing to grow with an expected 3.9% CAGR and valuation of $392 billion by 2023. Flexible packaging currently accounts for 19% of the packaging market – second only to corrugated paper. Advancements in slider closures, fitments, and improved barrier properties are driving preferences amongst both manufacturers and consumers.
Why: The flexible packaging market has taken off due to a shift towards sustainability and consumer-friendly packaging. The adoption of flexible packaging is growing amongst manufacturers due to the ability to form flexible packaging on the spot from raw materials – saving time, cost, materials waste, and space. With advances in the recyclability and space savings when discarded compared to rigid packaging, consumers are developing a growing preference for flexible packaging options while the entire supply chain from manufacturer to retailer to consumer is realizing the extended shelf life benefits of innovative resealable closures.
Who: CPG and pharmaceutical manufacturers are responding to consumer demands by innovating with flexible packaging options for their products.
Industries of Interest: Food, Beverage, Pharmaceutical, Nutraceutical, Personal Care
• Convenient packaging, excellent barrier properties, and sustainable materials are all factors contributing to the continued growth of flexible packaging in the coming years, ProFood World (https://www.profoodworld.com/bi-library-article/us-flexible-packaging-reach-392-billion-2023?oly_enc_id=8131B4747801B1S)
• Growth of flexible packaging brings demand for innovation, Packaging World (https://www.packworld.com/growth-flexible-packaging-brings-demand-innovation)
• Seafood to drive growth in the converted flexible packaging sector through 2023, Seafood Source (https://www.seafoodsource.com/news/processing-equipment/seafood-to-drive-growth-in-the-converted-flexible-packaging-sector-through-2023)
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Did you know there were 80 GMO labeling bills introduced in 20 states in 2015? On July 1, 2016 the first GMO labeling law will go into effect in Vermont. The Vermont law requires raw agricultural commodity and processed food producers who sell food products in or into the state of Vermont to mark the lowest saleable unit of food packaging with a disclaimer that clearly and conspicuously reads “produced with genetic engineering.”
Although the labeling message requirement is clear, the law does not specify exactly how manufacturers need to apply the mark to the packaging container. Determining how to apply the mark is entirely up to the manufacturer’s discretion.
Moving forward, food producers need to keep a keen eye on the changing regulations regarding labeling of food products containing genetically modified organisms (GMOs). Unless or until there is a federal law regarding labeling, individual states make the rules on whether or not products sold in their state need to have labeling that includes warnings such as “Partially Produced with Genetic Engineering”. Companies need to decide whether to change their formulations to eliminate GMOs, adjust the geographical markets they sell into, or modify their labeling to meet individual state requirements. The path of least resistance and expense will usually be to change the labeling.
If your product has regional or national distribution, how do you manage specific variable information for sales to a specific state? Diagraph provides a solution with its Linx 8900 Series Continuous Inkjet (CIJ) printers.
If you can use the same GMO call out to cover the requirements of all the regions you sell into, then you can create, store, and easily select the GMO message to be printed onto your product. If different GMO messages are required, you can choose to print all of the necessary GMO messages on each package or easily create different messages and select the appropriate one for a specific manufacturing run. Regardless of the flexibility you need and the type of packaging material you are marking on, the Linx 8900 Series has you covered.
The 8900 family of CIJ printers is capable of printing between one to five lines of text, logos, and barcodes, and is designed for maximum efficiency and minimal effort. The stainless steel cabinet boasts a minimum IP55 rating, which makes it suitable for a wash-down environment. The 8900 Series printers are designed to run reliably and feature the ability to program 4 to 50 production line settings and up to 1,000 unique messages to enable quick and painless change overs and message updates.
With easy change overs and high quality, high speed print, companies can easily add any required GMO text to existing packaging using Linx CIJ.
Although CIJ technology is ideal for meeting nearly every GMO labeling need, there are a variety of technologies available to you to stay in compliance with the law. All-electric label applicators and thermal inkjet printers may be good alternatives depending on your operation. Contact us today for a free consultation to determine which technology is best suited to meet your unique needs: 800-722-1125 or email info @ diagraph.com.
The importance of packaging compliance in the supply chain cannot be overlooked. Consumer packaged goods need to meet packaging compliance to adhere to global and government regulations and retailer standards for product safety. When manufacturers fail packaging compliance, they can be subject to significant penalties and fines, suffer loss of customers and reputation, suffer supply chain inefficiencies, and more.
In this blog series, we’ll break down how to achieve packaging compliance, naming four key considerations, and examining each of those aspects in detail.
There are a number of different product identification solutions available to manufacturers, such as:
It’s important to pick the best marking and coding technology for the product in question in order to achieve packaging compliance. By taking the time to understand print message and application requirements, manufacturers can begin to compare compatible product identification methods and equipment.
Ensuring manufacturing codes are printed on products is not enough by itself to achieve packaging compliance. The codes need to be checked to make sure they are present, accurate, and scannable. All three levels of message validation must be met to achieve packaging compliance.
If the code didn’t print on the package, packaging compliance is not achieved. If the code is present but the information printed is not accurate, packaging compliance is not achieved. If the code is present and accurate but is not scannable, packaging compliance is not achieved.
Incorrect date, batch, or barcodes applied to products can also be a result of human error. However, using a central database of product coding information to automate print message creation can minimize instances of user error. Companies can do the heavy lifting when it comes to variable print message editing and selection by utilizing:
Managing the integration of data down to the production floor allows for manufacturers to seamlessly and efficiently ensure the right information is being printed on the right products – ultimately helping manufacturers achieve automated compliance.
Achieving guaranteed packaging compliance requires more than selecting the most optimal product coding technology and the right level of message validation. To ensure high quality real-time manufacturing codes are printed consistently, proactive material handling best practices need to be in place. Improper material handling can cause codes to print incorrectly and inconsistently.
Proper material handling when working with coding equipment includes proactive measures such as:
Manufacturers also need material handling reject systems to sort out non-compliant packages. Once non-compliant packages have been identified, manufacturers can correct the packaging and improve their material handling process.
Failing packaging compliance can lead to unpleasant consequences, including supply chain inefficiencies, losing customers, negatively impacting company reputation, and potential fines and penalties from retailers and regulatory agencies. But by keeping these four key considerations in mind, your business can achieve guaranteed packaging compliance.
Have more questions about compliance? Talk with a Diagraph representative today.
Or, read more in-depth to discover what you need to know to select the right solution for your business in our next post, How to Pick the Best Product Identification Solution.
For sachet or stick pack packaging, the Allen MLi-TE multi-lane thermal transfer printer is a top solution for coding individual expiration dates or lot codes upstream. Multiple lanes can print quickly and simultaneously, utilizing one ribbon to avoid multiple consumables running out at various, unsynchronized times. The Allen MLi’s configurable design requires only one controller and one consumable for up to 12-lanes of print, greatly simplifying packaging machine maintenance and reducing downtime.
Once your packet is coded, sachet or stick pack packaging requires a specialized system to form the packaging receptacle, fill the product into the packet, and seal the ends to secure the product for transport. These systems are known as FFS - form, fill, and seal machines - and they come in two different varieties: (1) Vertical (VFFS) and (2) Horizontal (HFFS). Vertical uses gravity to aide in the filling process, where horizontal is generally high speed by using mechanical methods for filling.
Today we’re doing a Q&A with an expert stick pack OEM, Viking Masek, to cover the key points to evaluate when selecting stick pack equipment to integrate with a marking and coding solution like the Allen MLi-TE.
Stick pack machines are perfect for packaging a wide variety of powder, granular, and liquid products. Powder products can be dense, fine, loose, and particulate materials. Liquids can be substances of differing viscosities including water-like fluids, gels, and pastes.
Stick packaging is very popular in many industries, especially with powdered drink mixes, liquid and powder pharmaceuticals and nutraceuticals, and granular ingredients like sugar. Contract packagers in the medical and dietary supplement industries also highly favor stick packaging equipment.
Single serve and controlled dosage packaging is very popular with todays’ consumers, spanning across many generational demographic groups. Millennials and young professionals love stick packs because they are portable, convenient, and fit unobtrusively into their busy lives. The aging population uses stick packs because they are lightweight and often feature easy-open options like tear notches, making it easier for those with limited dexterity to handle and use the product. Moms and dads are attracted to stick packs because they can easily feed their children with a single, easy to open, controlled serving size package that requires little clean up and virtually no utensils.
When it comes to selecting the proper stick packaging equipment for your unique product, there are experts available to guide you every step of the way. However, there are a few major considerations they will take into account when recommending machinery. These include:
All stick pack machines can utilize the following product fillers:
Stick pack machines can be built to accommodate different stick widths (most popular are 23 mm and 35 mm), convenient designs including pour spouts and specialty die-cut shapes, and can also feature easy-open options like tear notches and micro-perforations. Available with IQ/OQ pharma construction, stick packaging machinery is a great solution for pharmaceutical packaging.
Often stick pack clients desire to print expiration dates or lot codes on their stick packaging. There are many multi-lane printing options available, including Diagraph’s new Allen MLi-TE multi-lane thermal transfer printer.
First, do your research. This can be done via the internet, on the phone, or in person through your professional and personal networks. Attend industry trade shows and strive to see available equipment in person. When you’ve narrowed down your packaging OEM choices and are looking for more details in the form of a proposal, prepare by defining key points the equipment manufacturer will need so to provide the most accurate configuration for your specific needs. The key items that must be defined differ from powder to liquid products.
Remember that with most capital purchases, and especially when it comes to a piece of equipment you will rely on for a vital part of your production process, you often get what you pay for. Consider not only the initial purchase price of the piece of machinery, but total cost of ownership (TCO). TCO will include costs for things like training, maintenance and parts, installation, and tax implications.
Located in Southeast Wisconsin, Viking Masek manufactures, sells, and services flexible packaging machinery for food and non-food industries worldwide. Our focus on packaging innovation and investments in both technology and people makes us uniquely poised to take on unique packaging equipment projects, both large and small. Have questions about flexible packaging? Contact us today for a free Packaging Equipment Consultation.
No longer is it the case that snacks are packaged specifically for children’s lunch boxes. Today, the snack market is heavily geared towards adults with 94% of adults snacking at least once a day and 50% snacking 2 to 3 times a day.* Snack producers are tasked with changing traditional packaging to address a different kind of consumer.
To stay on top of fluctuating snack market trends, food companies find they need to develop new packaging such as single-serve packs, convenient on-the-go solutions, and sustainable “green” packaging. Aside from creating a trendy and appealing packaging aesthetic, snack packaging frequently requires variable codes such as “Best By” or expiration dates. With consumers growing more and more health-conscious, some code requirements include allergen information, genetic modification information, and country of origin.
Many snack food companies make use of continuous ink jet (CIJ) printing technology to meet these coding requirements. CIJ is cost- effective and has a wide range of fluids to ensure coding adhesion and legibility on both porous and non-porous packaging like cardboard, plastics, metal, glass, or flexible packaging. At a minimum, your CIJ equipment must be able to produce legible and durable date, lot, and identification codes on a variety of substrates. However, there are other key features to look for when selecting a continuous ink jet printer to keep your snack packaging operations in uptime by minimizing maintenance and human errors including:
Given the wide variety of packages and product types at snack food manufacturers, the flexibility offered by CIJ is also considered an appealing benefit. Leading systems’ printheads can be used in any orientation with 360 degree printhead positioning and many can be moved from line to line to accommodate many shapes, sizes, and levels of packaging.
Diagraph offers the Linx 8900 Series CIJ printers to help our customers produce a long lasting, quality mark on a variety of packaging materials. The 8900 Series is designed with many smart, easy-to-use features to keep your production line up and running. Live chat with one of our equipment specialists to learn more. Or, read up on the latest innovations in snack food packaging in our latest whitepaper.
2018: Innovations in Snack Food Packaging
When it comes to contract packaging, companies are increasingly looking to consolidate their code printing requirements. Using multiple devices to print onto different sized containers and different material types is costly and inefficient. Companies now need to offer a full-service solution to be relevant and competitive.
Coding requirements may differ between the primary and secondary packaging. These requirements include printing on different substrates such as plastic, cardboard and metal. Traceability requirements such as visible, permanent codes to manage product recalls may not differ, but code sizes will likely be different. You could be wasting time and money if you are using multiple printers to achieve these requirements.
Contract packagers also need to support packaging trends such as new substrates, packaging product shapes and sizes and environmental initiatives such as reducing materials. For example, packaging a product that offers single serving portions as well as the standard size portions requires a coder which can print the same information on different packaging shapes and sizes. The information must be accurate, legible and permanent to ensure traceability—it’s no use if a code can be smudged or wiped off a particular substrate.
Many contract packaging companies are introducing manufacturing techniques to cut costs and improve competitiveness. By implementing the right printing technology into your contract packaging business, you can significantly cut costs, remain competitive and offer more to your customers.
You can significantly cut costs in the following areas with a single printing solution:
Diagraph’s Linx continuous inkjet printers (CIJ), thermal inkjet, large character printers, laser coders and thermal transfer overprinters can print information such as text, dates, barcodes and logos on a wide range of porous and non-porous substrates. This enables both primary and secondary coding with easy-to-use, easy-to-maintain printers, making your contract packaging operation more efficient and cost effective.
Find out how Diagraph can help you expand your contract packing capabilities by contacting us.